Category: Step-By-Step Guides

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Optimizing Packaging for Marketing: 7 Client Engagement Keys

Alex Jasin Alex Jasin Last Updated: January 3, 2024

Before consumers see your product, the packaging grabs their attention. Your box's material appeals to the sense of touch, while the color, fonts, and logo engage their visual senses.  Your target market's initial impression of the packaging powerfully sways their buying decision. Shoppers can get your item from the shelf and examine it more closely (or click your product image online and read more about it)...

How to Increase Your Ad Campaign’s ROI By Showcasing Custom Packaging (6 Steps)

Alex Jasin Alex Jasin Last Updated: January 3, 2024

Packaging is the latest addition to the marketing "Ps" that include product, price, people, place, promotion, physical evidence,...

How to Find an Incredible Packaging Designer (5 Critical Factors)

Alex Jasin Alex Jasin Last Updated: January 3, 2024

Packaging designers are the secret stars behind popular brands, developing imagery and messaging that consumers love to recall...

Subscription Box Packaging Design Essentials You Need to Know

Alex Jasin Alex Jasin Last Updated: January 3, 2024

The subscription box is an e-commerce marketing technique and distribution method involving the regular delivery of items selected...

Designing Custom CBD Packaging Boxes: The Complete Guide

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

Still on the fence about whether to start looking for custom CBD packaging boxes to take your CBD...

Fragile Goods? How to Safely Ship Products (And Reduce Return Fraud)

Erica Campbell Erica Campbell Last Updated: January 3, 2024

With return fraud cases rising, businesses are putting more effort into packaging fragile items safely. Return fraud is...

Ultimate Guide to Product Display and Custom Cardboard Display Boxes

Amanda Jane Rivera Amanda Jane Rivera Last Updated: January 3, 2024

Despite the massive shift to e-commerce over the previous few years, retail stores are still incredibly important in...

Everything You Need to Know About Kraft Paper Boxes

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

Traditional product packaging materials have been harmful to the environment. However, the increasing environmental awareness among consumers has...

Custom Labels: Essential Guide on Types and Design for Printing

Erica Campbell Erica Campbell Last Updated: January 3, 2024

Are you designing a product or packaging label?  If so, it’s critical to understand the basic types of...

Rigid Boxes: A Complete Guide to Luxury Packaging

Alex Jasin Alex Jasin Last Updated: January 3, 2024

There are generally three types of boxes in the packaging industry: folding cartons or paperboard boxes, corrugated boards,...

The Ultimate Guide to Custom Shipping Boxes

Alex Jasin Alex Jasin Last Updated: January 3, 2024

First impressions count and, in the age of e-commerce, the first point of physical contact many customers have...

The Ultimate Guide to Custom Paper Bags

Amanda Jane Rivera Amanda Jane Rivera Last Updated: January 3, 2024

When you think of advertising, what word or phrase first springs to mind? Maybe it’s the TV show...

The Ultimate Guide to Mailer Boxes

Alex Jasin Alex Jasin Last Updated: January 3, 2024

What’s both stylish and can be shipped directly in the mail? A mailer box! These not-so-humble box mailers...

The Ultimate Guide to Corrugated Boxes: Corrugated Packaging 101

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

Chances are, if you glance around wherever you are right now, you'll see a corrugated box or two....

The Ultimate Guide to Carton Boxes: Carton Packaging 101

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

Glance in any pantry, peek into any fridge, look into the far reaches of a closet.  Guess what...

The Complete Guide to Custom Retail Packaging

Alex Jasin Alex Jasin Last Updated: January 3, 2024

Tired of seeing your online ecommerce sales totals fall far below your forecasted numbers?  Disappointed you can't seem...

The Beginner’s Guide to Ecommerce Packaging

Alex Jasin Alex Jasin Last Updated: January 3, 2024

Often overlooked and underappreciated in the world of ecommerce logistics are the boxes and packaging in which you...

The Ultimate Guide to Standout Product Packaging Design

Alex Jasin Alex Jasin Last Updated: January 3, 2024

Not long ago, product packaging was just that - packaging. Sure, you had a few forward-thinking brands that...

The Definitive Step-By-Step Guide to Custom Boxes (With 5 Real World Examples)

Amanda Jane Rivera Amanda Jane Rivera Last Updated: January 3, 2024

Admit it. We’ve all done it. You’re not meaning to be nosy, but you can’t help but notice...

The Beginner’s Guide to Shipping Strategy

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

So, how many gifts did you order online this past holiday season?   One gift, two gifts, or...

The Ultimate Guide to Eco-Friendly Packaging (+5 Companies Doing It Right)

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

For the past few years, online sales have been heading up, up and up – with no signs...

How to Design and Personalize Holiday Packaging

Erica Campbell Erica Campbell Last Updated: January 3, 2024

The holiday season is a truly sensory experience: the aromas of cinnamon and gingerbread, the sound of Christmas...

The Ins and Outs: Box Design Tips You Need to Know in 2024

Alex Jasin Alex Jasin Last Updated: January 3, 2024

I’m not an impulse shopper, but I can tell you that, on occasion, I’ve bought something purely based...

The Buyer’s Guide to Purchasing Custom Boxes (+Tips To Save Money)

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

There are so many beautiful options out there when it comes to custom boxes.   By going custom,...

Box Sizes: How to Measure a Box for Box Dimensions (+Top Box Styles)

Amanda Jane Rivera Amanda Jane Rivera Last Updated: January 3, 2024

These days, you can ship just about anything in a box.  There's a box for nearly any size...

The Ultimate Guide to Shipping and Fulfillment

Asif Muhammad Asif Muhammad Last Updated: January 3, 2024

It’s official. You are rolling. You’re no longer shipping a couple of stray items a month. Nope –...

Beginner’s Guide to Box Design: How to Nail Packaging Box Design

Alex Jasin Alex Jasin Last Updated: January 3, 2024

We’ve all heard the old adage, “don’t judge a book by its cover.” Good advice – no doubt. ...

Master The Unboxing Experience: The Beginner’s Ultimate Guide

Alex Jasin Alex Jasin Last Updated: January 3, 2024

Looking for some free advertising, where your customers do all of the marketing for you?   Savvy marketers know...

Ready to think outside the box? Let's get started!

Get in touch with a custom packaging specialist now for a free consultation and instant price quote.

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